If you’re a business owner, entrepreneur or just love staying ahead of the game, these marketing trends of 2025 are for you. 

Welcome to Fizz Friday. This is where we will be sharing all things sales & marketing, lots of insightful and useful tips and tricks that will help you and your business. So be sure to keep an eye on your inbox for all the latest updates.

The sales cycle is a huge part of successfully growing any business. It describes the process and steps, starting from a potential prospect’s first contact with your company to closing the deal and your relationship thereafter.